How to Successfully Un-Subscribe from Newsletters and Ezines

September 2, 2008

Whilst many publishers of email based publications offer a clear "OPT IN" process and easy UNSUBSCRIBE links, you may find yourself drawn into a complex web with some publications by deceit or confusion which creates an increasing flow of email which potentially is spam or close to it.

Where you have previously subscribed to a newsletter you may find you get invitations from the same company inviting you to subscribe to other newsletters they publish and hence this "cross promotion" may give you more email that the simple once a month useful newsletter you initially agreed to subscribe to.

Some, less reputable newsletter publishers sell or rent off subscribers email addresses to other firms who, if they email you as a result are guilty of spamming you. Under the Spam Solution program such mailings may be sent to you as unique invitations and thus may escape detection as spam.

Many newsletters are notoriously difficult to unsubscribe from in a number of ways

They require you to login to your account and unsubscribe, but your login details are not shown so you have to take guesses to get logged in. Since you may have subscribed a long time past the login details, email address etc may not be clear so asking for reminders of login details may fail. Emailing the company often gets no reply or requests for "further information" and it could take many weeks or even months to get off the list. Tips for getting off a list

1. When you join DO NOT ask for other information from the same company, just get the newsletter you asked for. There are often check boxes some which require you to ASK for extra information, others to OPT OUT so you get the extra info by default.

2. Get monthly or weekly digests - you can get DAILY reports or even SEVERAL a day from some mailers.

3. If possible opt for WEB ONLY read of newsletters so you get NO EMAIL at all.

4. Use your Spam Solution email address to subscribe - and when you get the first issue set the SENDER to your SAFE SENDER list. This way any more mailings you get as a result of the mailing will be treated as spam as it will come from a different email address.

5. Consider CHANGING your current (real) email address to your spam control account email, provided the sender is on your safe list you will still get the newsletter BUT any mailers who get your email will get your spam control email.

Maurice Clarke is founding owner of http://www.internet-online-privacy.com a free and independent source of information about all aspects of online fraud and personal privacy issues. The site contains articles and web links highlighting the leading privacy issues and suggested preventions and solutions for both personal and business web surfers.

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